WORKING PAPERS
 The Impact of Body Image on Satisfaction with Medication
with Berna Tari, Yusuf Cem Kaplan, Türkan Yigitbasi

The Impact of WoM on Tour Selection Behavior
with Ebru Uzunoglu, Sema Misci

Tüketim Karşıtı Eylemlerde Sanal Toplulukların Rolü: Ekşi Sözlük Örneği
with Deniz Atik, Nilgün Gürkaynak

Impact of Product Appearance on Brand Knowledge

Yeni Ekonominin Renkleri (Book),
with Oznur Yurt and Tuncdan Baltacioglu
A Surprise Brand Book (sometime in the future)
A Surprise Research Book

 UNDER REVIEW
(Full title is intentionally not provided as the papers are under blind review)

Anticonsumption Attitudes towards Public Goods [SSCI / SCI]
with Yusuf Cem Kaplan

Evaluation of Online Marketing of Herbal Drugs [SSCI / SCI]
with Yusuf Cem Kaplan, Omer Demir, Baris Karadas

Product Ranking Diamond,
with Tuncdan Baltacioglu and Tugba Orten

 PUBLICATIONS IN INTERNATIONAL JOURNALS COVERED BY CITATION INDICES (SCI, SSCI & AHCI)
kare Kaplan, M.D., Yurt, O., Guneri, B., Kurtulus, K. (2010) Branding Places: Applying Brand Personality Concept to Cities. European Journal of Marketing, Vol. 44, No. 9/10. [SSCI]

kare Yurt, O., Kaplan, M.D., Yumurtaci I.O., Baltacioglu, T., (2010) Brand Elevation in Supply Chains. İktisat, İşletme ve Finans, Vol 25, No. 291, 79-94. [SSCI]
DOI: 10.3848/iif.2010.291.2640

kare Baltacioglu, T., Ada, E., Kaplan, M.D., Yurt, O., Kaplan Y.C. (2007) A New Framework for Service Supply Chains. Service Industries Journal, Vol. 27 No. 2., 105-124. [SSCI]
DOI: 10.1080/02642060601122629

ok PUBLICATIONS IN PEER-REVIEWED INTERNATIONAL JOURNALS
kare Kaplan, M.D., Piskin, B., Bol, B. (2010) Educational Blogging: Integrating Technology into Marketing Experience. Journal of Marketing Education, Vol. 32, No 1, pp. 50-63.
DOI: 10.1177/0273475309335652

kare Örten, T., Kaplan, M.D. (2009) Preventing Smoking Initiation And Motivating To Quit Smoking: Insights Gained From Nonsmokers, Turkish Journal of Public Health, Vol. 7, No 2, pp. 83-87.

kare Kaplan, M.D. (2009) The Relationship between Perceived Innovativeness and Emotional Product Responses: A Brand Oriented Approach. Innovative Marketing, Vol. 5, No. 1, pp. 42-50.

kare Guneri, B., Yurt, O., Kaplan, M.D., Delen, M. (2009) The Influence of Children on Family Purchasing Decisions in Turkey. Asian Journal of Marketing, Vol. 3, No 1, pp.20-32.
DOI: 10.3923/ajm.2009.20.32

kare Ada, E., Yurt, O., Kaplan, M.D. (2008) The Value of Supply Chain Integration for SMEs. Annamalai Journal of Management, Vol. 2, No 1, February 2008, pp. 128-137.

kare Var, T., Kaplan, M.D., Yurt, O. (2006) Challenges and Opportunities of Developing Wine Tourism in a Small Community in Turkey, e-Review of Tourism Research (eRTR), 4(1), 9-18.

ok CHAPTER IN A SCIENTIFIC BOOK PUBLISHED BY INTERNATIONAL PUBLISHERS
kare Baltacioglu, T., Kaplan, M.D., Yurt, O., Ozcan, C. (2006) “Effectiveness and Efficiency of Design Processes in SMEs”, in From Small Firms to Multinationals: Industrial, Entrepreneurial, Managerial, Financial, Fiscal, Transaction Cost and Consumer Perspectives in the Era of Globalisation, Ioannis-Dionysios Salavrakos (ed)., 181-196. Athens Institute for Education and Research: Athens.

ok PUBLICATIONS IN THE PROCEEDINGS BOOKS OF INTERNATIONAL CONFERENCES
 Kaplan, M.D., Orten, T., Baltacioglu, T. (2010) A Slow Path To Sustainability: Cittáslows And Seferihisar Case. Paper to be published in Proceedings of ICOVACS 2010, November 2010, Valencia, Spain.

kare  Merticaru, V.V., Kaplan, M.D. (2009) Some CRM Principles and Strategies Applied in Branding in an Institution of Engineering Education. Paper published in Proceedings of ModTech International Conference, pp. 395-398, May 2009, Chisinau, Moldova. [CPCI-SSH]

kare Kaplan, M.D. (2009) Service Design And Branding: Some Insights For Research. Paper published in Proceedings of ICOVACS 2008, pp. 285-289, November 2008, Izmir, Turkey.

kare Baltacioglu, T., Ada, E., Yurt, O., Kaplan, M.D. (2007) Service Supply Chains: A New Framework. paper published in Proceedings of 4th International Logistics and Supply Chain Congress, pp. 389-394, November-December 2006, Izmir, Turkey.

kare  Baltacioglu, T., Yurt, O., Kaplan, M.D. (2005) Integrating To The Global Supply Chain: Being A Branded Supplier, paper published in Proceedings of International Logistics And Supply Chain Congress, pp. 74-80, November 2005, İstanbul, Turkey.

kare Baltacıoğlu, T., Kaplan, M.D. (2006) The Impact of Packaging on Brand Image, paper published in Proceedings of 1st Product and Service Design Symposium and Exhibition on Agricultural Industries, pp. 102-109, April 2005, İzmir, Turkey.

kare Var, T., Kaplan, M.D., Yurt, O. (2006) Wine Tourism in Turkey, paper published in Proceedings of 1st Product and Service Design Symposium and Exhibition on Agricultural Industries, pp. 110-119, April 2005, İzmir, Turkey.

kare  Var, T., Kaplan, M.D., Yurt, O. (2006) Impact Analysis of Wine Tourism, paper published in Proceedings of 1st Product and Service Design Symposium and Exhibition on Agricultural Industries, pp.120-124,  April 2005, İzmir, Turkey.

ok PUBLICATIONS IN THE PROCEEDINGS BOOKS OF NATIONAL CONFERENCES
kare  Örten, T., Kaplan, M.D. (2009) Yerel Hizmetlerde Çevreci Faaliyetler ve Bunların Bireysel Tüketim Davranışlarına Olumlu Yansımaları, paper published in Proceedings of 4. Ulusal Yerel Yönetimler Sempozyumu, pp. 1071-1079, October 2009, Ankara, Turkey.

ok BOOKS
kare Baltacioglu, T., Kaplan, M.D. (2007) İyi İletişim=İyi Pazarlama. MediaCat: İstanbul.
kare Baltacioglu, T., Kaplan, M.D. (2006) 4th International Logistics and Supply Chain Congress Proceedings, Editors.
kare Baltacioglu, T., Kaplan, M.D. Yurt, O. (2009) ICOVACS 2008 Proceedings, Editors.

ok CHAPTER IN A SCIENTIFIC BOOK PUBLISHED BY NATIONAL PUBLISHERS
kare Kaplan, M.D., Baltacıoğlu, T. (2009) “Küresel Markalama Stratejileri”, in Stratejik Küresel Pazarlama, Necdet Timur & Alparslan Özmen (eds.), pp. 294-311, Eflatun Yayınevi: Ankara.

ok POPULAR MEDIA APPEARANCES
kare Yeni Asir Özel sayi (Special Issue of Yeni Asir Newspaper), "Marka, Çok Geç Olmadan!" (Brand: Before It's Too Late!), (August 22, 2008) s. 4.
kare Yeni Asir Özel sayi (Special Issue of Yeni Asir Newspaper), "Marka Olmak ya da Olmamak" (Brand: To be or not to be), (May 29, 2007) s. 8.

 THESES
 Graduate Thesis: Analysis of factors influencing consumer decision making and choice: With a comparative study in different product classes, 2005. Supervised by Prof.Dr. Tunçdan Baltacıoğlu
(Can be accessed on http://tez2.yok.gov.tr)
Ph. D. Thesis: Product appearance and brand knowledge: An analysis of critical relationships, 2007. Supervised by Prof.Dr. Tunçdan Baltacıoğlu
(Can be accessed on http://tez2.yok.gov.tr)

Please inform when citing the theses.

 PROJECTS
 Tekelioglu, O., Kaplan, M.D., Akan, A., Metin, S. (2008) The Identity of Thessalonica and Crete Immigrants in Izmir and Its Reflections on Izmir Culture, Project supported by EU and Koc University Migration Research Center.

 CITATIONS RECEIVED

Cited work
Baltacioglu, T., Ada, E., Kaplan, M.D., Yurt, O., Kaplan Y.C. (2007) A New Framework for Service Supply Chains. Service Industries Journal, Vol. 27 No. 2, 105-124.

By
dg Lin Y, Shi YJ, Zhou L (2010) Service Supply Chain: Nature, Evolution, and Operational Implications PROCEEDINGS OF THE 6TH CIRP-SPONSORED INTERNATIONAL CONFERENCE ON DIGITAL ENTERPRISE TECHNOLOGY  Book Series: Advances in Intelligent and Soft Computing   Volume: 66   Pages: 1189-1204  (CPCI-SSH)

dg Ketikidis PH, Kontogeorgis A, Stalidis G, et al. (2010) Applying e-procurement system in the healthcare: the EPOS paradigm  INTERNATIONAL JOURNAL OF SYSTEMS SCIENCE   Volume: 41   Issue: 3   Pages: 281-299 (SSCI)

dg Hidalgo A, Lopez V (2009) Drivers and Impacts of ICT Adoption on Transport and Logistics Services  ASIAN JOURNAL OF TECHNOLOGY INNOVATION   Volume: 17   Issue: 2   Pages: 27-47 (SSCI)

dg Li X, Gu XJ, Liu ZG (2009) Developing Structural Dimensions of Service Supply Chain by Analogy with Community Structure 6TH INTERNATIONAL CONFERENCE ON SERVICE SYSTEMS AND SERVICE MANAGEMENT, VOLS 1 AND 2  Book Series: International Conference on Service Systems and Service Management   Pages: 347-352 (CPCI-SSH) 

dg Ke W (2009) An Innovative Model of Supply Chain Finance PROCEEDINGS OF THE 3RD INTERNATIONAL CONFERENCE ON RISK MANAGEMENT & GLOBAL E-BUSINESS, VOLS I AND II   Pages: 492-496 (CPCI)

dg Fellenz MR, Brady M (2008) RFID and Data Capture Technologies in Global Service Supply Chains: Meeting the Information Management Challenge INNOVATION AND KNOWLEDGE MANAGEMENT IN BUSINESS GLOBALIZATION: THEORY & PRACTICE, VOLS 1 AND 2   Pages: 1016-1024 (CPCI) 

dg Wu B, Liu ZY (2009) Value Chain Model of Knowledge Innovation in Service Supply Chain INFORMATION SYSTEMS IN THE CHANGING ERA: THEORY AND PRACTICE   Pages: 416-422 (CPCI)

dg Johnson M, Mena C (2008) Supply chain management for servitised products: A multi-industry case INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS   Volume: 114   Issue: 1   Pages: 27-39 (SSCI)

dg Fellenz MR, Brady M, Greene J, et al. (2007) Reconsidering financial flows in supply chain management INFORMATION MANAGEMENT IN THE NETWORKED ECONOMY: ISSUES & SOLUTIONS   Pages: 246-249 (CPCI)

dg Field JM, Meile LC (2008) Supplier relations and supply chain performance in financial services processes INTERNATIONAL JOURNAL OF OPERATIONS & PRODUCTION MANAGEMENT   Volume: 28   Issue: 1-2   Pages: 185-206  (SSCI)

dg Brady M, Fellenz MR (2007) The service paradox: Supporting service supply chains with product-oriented ICT PROCEEDINGS OF THE 2007 IEEE INTERNATİONAL CONFERENCE ON SERVICE OPERATIONS AND LOGISTICS, AND INFORMATICS   Pages: 134-139 (CPCI)

dg Lackes, Richard (2009) Architecture and Functionality of a Supply Chain Enterprise Resources Planning System. OSCM AN INTERNATIONAL JOURNAL, Volume 2, No. 2, pp. 125 – 135

dg Brady, Mairead, Lynn, Theodore and Davis, Paul (2009), Business process change and inadvertent mischarging, INTERNATIONAL JOURNAL OF SERVICES AND OPERATIONS MANAGEMENT, Vol. 5, No. 1, pp. 66-75

dg Beamon, Benita M. (2008), Sustainability and the Future of Supply Chain Management, OPERATIONS AND SUPPLY CHAIN MANAGEMENT, Vol. 1, No. 1, pp. 4-18

dg Rönnbäck, Å. & Witell, L. (2009) Value creation in outsourced service provision in public transportation. TQM JOURNAL 21 (5) p. 517-529.

dg Iakovaki, A. & Srai, J.S. (2008). Exploring Service Supply Chain Network Enabled Capabilities that Support "E2E" Integration - Findings from a Multi-nodal Complex Supply Chain. RNEC (REALISING NETWORK ENABLED CAPABILITY) CONFERENCE – Leeds. June 2009

dg Fellenz, Martin R. and Brady, Mairead. (2008) RFID and Data Capture Technologies in Global Service Supply Chains: Meeting the Information Management Challenge, COMMUNICATIONS OF THE IBIMA, Vol. 4, pp. 41-49.

dg Shashank Rao, Thomas J. Goldsby (2008) Process Preponderance in Service Supply Chains: A Field Study,” PROCEEDINGS OF DECISION SCIENCES INSTITUTE ANNUAL MEETING, Baltimore, MD, pp 2801-2806.

dg Y. Lin, Y.J. Shi and L. Zhou (2009) Service Supply Chain: Nature, Evolution, and Operational Implications PROCEEDINGS OF THE 6TH CIRP-SPONSORED INTERNATIONAL CONFERENCE ON DIGITAL ENTERPRISE TECHNOLOGY, AISC 66, pp. 1189–1204

Cited work
Var, T., Kaplan, M.D., Yurt, O. (2006) Challenges and Opportunities of Developing Wine Tourism in a Small Community in Turkey, e-Review of Tourism Research (eRTR), Vol 4(1), pp. 9-18

By
dg Surenkok, A., Baggio, R. ve Corigliano, M.A. (2010) Gastronomy and Tourism in Turkey: The Role of ICTs, Information and Communication Technologies in Tourism 2010 (ed. Ulrike Gretzel, Rob Law and Matthias Fuchs), pp 567-578.

Cited work
Baltacioglu, T., Kaplan, M.D. (2007) İyi İletişim=İyi Pazarlama. MediaCat: İstanbul.

By
dg Altunbaş, Hüseyin (2008) Pazarlama İletişimi Ve Basketbol Pazarlamasi. “Basketbol Seyircisi Üzerine Bir Araştirma” SELÇUK İLETİŞİM Ocak 2008 s. 95-10.
dg Yamamoto, Gonca Telli & Suvaroğlu Çetin (2007) SATIŞÇI OLMAK ÇÖMEZLIKTEN YÖNETICILIĞE. Literatür Yayıncılık: İstanbul.